About Us
About Us
Bringing Everyday
Comfort and Happiness
From our beginnings in 1989, Lucky Me! has since become a part of every Filipino home, sharing joy and comfort in everyday moments.
More than just filling your tummy, one simple plate or bowl of Lucky Me! can satisfy your cravings, soothe you when you're feeling down, and even nourish connections with people you love.
Bringing Everyday
Comfort and Happiness
From our beginnings in 1989, Lucky Me! has since become a part of every Filipino home, sharing joy and comfort in everyday moments.
More than just filling your tummy, one simple plate or bowl of Lucky Me! can satisfy your cravings, soothe you when you're feeling down, and even nourish connections with people you love.
We stand for the belief that food is more than a tummy fill, it is an expression of love. Sharing good food helps nourish relationships.
We believe in the power of everyday moments.
We believe that the simplest joys in life can give you instant happiness.
We stand for the belief that food is more than a tummy fill, it is an expression of love. Sharing good food helps nourish relationships.
We believe in the power of everyday moments.
We believe that the simplest joys in life can give you instant happiness.
We stand for the belief that food is more than a tummy fill, it is an expression of love. Sharing good food helps nourish relationships.
We believe in the power of everyday moments.
We believe that the simplest joys in life can give you instant happiness.
1989
Lucky Me! is born! Our brand introduces Chicken and Beef Instant Mami to the Filipino market. These will later on become the choice of Moms nationwide, as a partner that provides fulfilling comfort and uplifting warmth families crave for.
1991
We pioneer the dry instant noodles category in the Philippines with the one and only Lucky Me! Pancit Canton. This will later on become a household icon, as a companion that gives Sarapiness on every plate, through its distinct aroma and flavorful taste.
1995
Another first for Lucky Me! as it launched Lucky Me! Supreme, now Lucky Me! Go Cup, as the Philippines' first no-cook cup noodle.
1997
In partnership with the Philippines' Department of Health, Lucky Me! fortified best-selling variants with vitamins and minerals as the brand’s commitment to promote better nourishment for Filipinos.
2007
Lucky Me! joined the World Instant Noodles Association (WINA) aligned with its vision to elevate quality and safety standards of instant noodle brands globally.
2007
Lucky Me! launched Kainang Pamilya Mahalaga, an advocacy that aims to strengthen the family through the simple act of shared mealtimes.
This is observed every fourth Monday of September pursuant to Presidential Proclamation No. 326, s. 2012.
2008
Lucky Me! makes a major step towards ensuring consumer wellbeing by being certified as NOPA (No Artificial Preservatives Added).
2014
Lucky Me! becomes the most chosen brand among Filipinos, being present in almost all households, recognized by Kantar’s Brand Footprint Report. By 2022, we are humbled to be recognized as the Brand of the Decade.
Brand of the Decade award is given to Lucky Me! for accumulating a whopping 9.4 billion Consumer Reach Points over the last 10 years from 2012 to 2021 (based on Kantar Brand Footprint Philippines 2022 Report) making it the Number 1 Brand Choice of Filipino households consistently for 10 years.
